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arrowww
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Craft no. 29
/ Nov 21
arrowww . space 17 identity
arrowww.space is Maxim Aginsky’s personal portfolio. Throughout a decade, I was able to publish a new version every year, sometimes two complete versions. This time, for some reason, I was not able to decide and continued working and working, looking for the right thing. Two years passed and the result finally can be shared with you.
Nov21
Identity

Contents

Here you will find projects and subprojects that were designed during almost two years of work that have been dedicated to the development of the new portfolio website and personal identity.
The truth is that all projects start with “sidetude. Above the fold” May 2021 and up today (November 2021) were designed in deep relation to the arrowww v17.

Holy shooter. Triptych

January 2022

This project is an attempt to model my perfect shooter for a new arrowww vision and to create beautiful images using combinations of great photos and brand elements of the arrowww v17.
This is a ℗ act - personal act, conditioned by continuing willing of envisioning a new combinations of the information.

Holy shooter. Triptych. arrowww 17 identity

Posters

September - December 2021

There is a principle that I have established and used as the base for the development of this identity - the first sketch of the idea is the final piece that does not need to be improved, but is good as it is. This is to highlight, to prove or to verify, that the sketch of the composition can be as powerful as the polished artwork. Every story is unique, the visual language will just benefit the story, but can not replace it. Concept is everything, realization is only marketing.

Posters arrowww 17 identity

Personal credit card for everyday use

November 2021

This is not the attempt to formulate reality without the banking system as we know it, and here we won’t talk about the fact that the banks, OH GREAT-GRANDFATHER!, represent the old way. We are smart and unique and deserve better, personalized systems, products and especially designs after everything we know Big Brother has taken and will continue taking from us - invisible or visible.

Personal credit card for everyday use

Sketchbook

November 2021

Introducing a collection of sketches that were prepared for the new personal identity and arrowww vision v17. The publication includes a collection of line illustrations, textual statements and descriptions, presented in a printed book format.

Introducing a collection of sketches that were prepared for the new personal identity and arrowww vision v17

Designer Résumé

October 2021

As a part of a new personal identity and arrowww vision v17 I have updated and designed my Résumé. Something tells me that this is not a final version, but since this document was designed using the same principles as the rest of the materials including the website, I have decided to publish this version.

As a part of a new personal identity and arrowww vision v17 I have updated and designed my Résumé

Terra mobile. Mobile interactions study for arrowww v17

August 2021

Studying, testing, experimenting. All this is an integrated part of the working process. The bigger part of all this will not be included in the final piece, but it is essential and sometimes even more interesting than the final product.
While working on the new vision for the arrowww, I have designed and published a number of subprojects, which at the first look may not have obvious relation to the main work, but definitely related when taking a closer look. “Terra mobile” is completing the exploration stage of the new arrowww vision.

Studying, testing, experimenting. All this is an integrated part of the working process. The bigger part of all this will not be included in the final piece, but it is essential and sometimes even more interesting than the final product

The design of art

May 2021

A series of images all created around the Mark concept. Mark - a small area on a surface different from its surroundings, typically one caused by accident or damage.

A series of images all created around the Mark concept. Mark - a small area on a surface different from its surroundings, typically one caused by accident or damage

What my portfolio will look like if I were a LM Chabot duo

January 2021

A limitation. It is all about it. A limitation that becomes an element of the technique you use or limitation as an impetus to do something, express something.
LM Chabot duo does a great photography work. I am not a photographer, but I really like to see what my reality can look like if I were able to do such great images.
So let's build this house.

A limitation. It is all about it. A limitation that becomes an element of the technique you use or limitation as an impetus to do something, express something

arrowww 16 lab

October 2019 - May 2020

Right after publishing v16 of my portfolio I have started to experiment, looking for a new direction. Some of the main concepts and elements of the arrowww.space 17 were found during this process.

Right after publishing v16 of my portfolio I have started to experiment, looking for a new direction
The sound of brand